mom 3.0 by maria bailey
In the business world, Maria’s books turned the spotlight on consumer spending to the $2.1 trillion mom market and the emergence of Mom 3.0. In her latest book, "Mom 3.0: Marketing With Today's Mothers by Leveraging New Media & Technologies" (September 2008), she presents engaging new insights into the world of blogs, vlogs, podcasts, mobile devices, Mom Mavens and much more. Maria examines how today's mothers are bridging new media and technology to create marketing channels for companies to leverage.
your big sister's guide to surviving college by christie glascoe crowder
(Wyatt-MacKenzie Publishing, Inc. - 2007) is an insightful map to help girls navigate the journey through life as a college student, told in a "big sister to little sister" manner. I remember what it was like having to learn the ‘hard way’ about life on campus and life in general. For many girls, going away to college is literally a crash course on becoming a woman and being completely responsible for yourself. My goal is to ‘soften the blow’ a bit and help young ladies learn life’s lessons armed with common sense and a little big sister wisdom.
motherhood is the new mba: using your parenting skills to be a better boss by shari storm
When it comes to being a good leader, we’ve read the sports analogies, we’ve read the war analogies. But how about hitting a little closer to home? As a mother, the following rules and tactics probably sound familiar to you:
- Never Underestimate the Power of Kiss-It-Make-It-Better
- Hold the Line on Tantrums
- Remember the Magic Word
- Count to Three Before Giving a Time-Out
These are good, solid rules for how to raise children. But can these same rules make you a better boss? Absolutely.